Your Business Deserves A Marketing Strategy That Actually Works.

Not sure what to post? Is your content not leading to sales? Are you feeling stuck on how to grow? Hire me as your Fractional CMO — monthly strategy, planning, and direction for small business owners ready to grow.

Jess Carrier

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Meet your CMO

Hi, I’m Jess.
I’m the powerhouse CMO brands call when their marketing is a hot mess and playing it safe isn’t cutting it. With the eye of a Creative Director, the instincts of a Producer, and the strategy of a brand architect, I turn “what are we even doing?” into “hell yes, that’s us.” I bring clarity, momentum, and a no-BS approach to marketing that actually moves the needle.

I’ve built businesses from the ground up, launched viral campaigns (yes, we’re talking 4 million views, hundreds of thousands of likes, and a whole lot of re-posts!), and helped brands go from “uhh… what do we post?” to “damn, that actually worked.”

I’ve been behind the scenes of cafes, economic development orgs, life style brands, Tik Tok Accounts, service based buisinesses, and everything in between — crafting content that connects, campaigns that sell, and strategies that actually make sense.

And here’s what I know for sure:

Small business owners are burnt out trying to do it all.
You don’t need more content hacks.
You need someone who can think like a Chief Marketing Officer and move like a creative.

That’s where I come in.

Whether you’re a one-person show or running a growing team, I help you:

Focus your energy
Clarify your message
Show up consistently
And stop winging it every single week

Let’s make your brand something you’re proud of again.

Get Started

Fractional CMO Lite– $1,500/month

🔁 Monthly Strategy Call “Zoom out to zoom in.” We meet for 60 minutes to set priorities, map promotions, and make sure your content aligns with your revenue goals, events, and seasonal shifts. Think of it as your monthly marketing reset — with clarity, structure, and smart ideas baked in.

📅 Content Calendar & Campaign Direction

A done-for-you roadmap with post themes, promo timelines, and content prompts — customized to your brand, voice, and upcoming offers. No more guessing what to post or when. Just plug, play, and execute.

🎯 Brand Oversight

High-level feedback on your messaging, visuals, and promotions.

You’ll get my eyes on:

Flyers, Menus, Website sections, Email subject lines, Social posts

- I help you sound like you, but better — and stay consistent across every platform.
🧠 Ongoing Marketing Support

You’ll have quick access to me via voice memo or email when you:
- Get stuck on a caption
- Need a gut check before hitting publish
- Want ideas for a pop-up, launch, or offer
  
  It’s like having a marketing brain in your back pocket — without the full-time price tag.
🔥 Trend Alerts (BONUS)

I regularly post Trend Alerts on my blog; however, as a Fractional CMO client you will get those trends customized for your business. Basically I take a trend, make it fit your brand, and send you a road map of exactly what to do with it.

Each month, I send you custom curated:
- Trending audio ideas
- Reels prompts
- Seasonal content inspo
- Hashtag strategies that actually reach people
  
  Stay ahead of the scroll without spending hours doom-scrollin!

Apply Today! Limited Spots Available.

CMO Client Add Ons:

Design Support – $500 Per Month

Need high-quality, on-brand assets but don’t have a designer on staff? I’ve got you.

This includes up to 8 custom graphic assets per month such as:

Instagram carousels
Story templates
Flyer or menu design
Branded social media posts
Simple PDF or printables

Delivered as Canva files (or PDFs if print-ready).
Includes up to 1 round of revisions per asset.
Note: This is for design only — posting is a separate add-on.

Execution Support – $500 Per Month

I’ll take your approved content and post it for you, so you can focus on running your business.

Includes:

Scheduling and posting up to 3 times per week
Captions written + hashtags curated
Light engagement monitoring (comments, shares, tags)
Platform: Instagram and/or Facebook

Content must be provided or pre-approved — this is posting only, not content creation or community management.

On-Site Content Creation – Starting at $500/month

Need better photos of your business, team, or products — but don’t have time to DIY? Let’s fix that.

I’ll come to you and capture:

Branded photos (products, space, people, menu items, etc.)
Short-form video content (behind-the-scenes, reels, voiceover b-roll, etc.)
Quick talking-head clips (I’ll coach you through it)

Perfect for cafés, boutiques, stylists, gyms, creatives, or service pros who want to stand out on social media.

💡 How It Works:

We schedule 1 on-site content day per month (typically 1–2 hours)
I plan out 2–3 video ideas + shot list based on your content calendar
You receive a folder of edited photos + video clips
Optional: I’ll even help film YOU (or your team) if needed
Travel within 50 miles of Onawa included. Outside? Ask for a custom quote.

Think of it as your monthly branding shoot — with built-in marketing strategy behind it.

Other Ways To Work With Me Without Having To Sign Up As A Fractional CMO Client:

Brand Audit: $250

I’ll review your website, social media, messaging, and visuals. You’ll get a short + sweet audit that breaks down:

What’s working
What’s holding you back
What to change immediately

Delivered as a PDF with personalized notes you can implement right away.

Brand Re-Fresh or New Design: $250

Need your brand to finally look like the business you’re building?
This includes a clean and cohesive design package:

Logo (or logo refresh)
Fonts + colors
Style direction for social/web
Delivered in Canva or file format you can use anywhere

Power Hour: $100

Got questions? Want feedback on your content, brand voice, or campaign ideas? Book a 60-minute call and let’s get it untangled.

Trend Alert Subscription: $150 Per Month

(Included free for all Fractional CMO clients)
Stay ahead of the algorithm.
Each month, I send you:

Trending audios + reels ideas
Post prompts based on seasonal content
What’s hot, what’s tired, and what your audience actually wants to see

Perfect for DIY content creators or brands doing their own posting but needing fresh inspo.

Okay.. So you want it all?

Your Full Fractional CMO Package – $2700 Per Month and Includes all of the above!

Thats like having an entire marketing department for your company without the stress of hiring staff and its a fraction of the cost!